Senior Brand Manager

Company: Reynolds Consumer Products
Location: Lake Forest
Posted on: February 22, 2025

Job Description:

OverviewJoin Reynolds Consumer Products---and Drive Your Career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. If you are looking to build a strong career, we have an opportunity for you! We are searching for a Senior Brand Manager, Reynolds Innovation to join our team located at our headquarters in Lake Forest, IL.ResponsibilitiesYour Role:As the Senior Brand Manager for Reynolds Innovation, you will develop the new product pipeline for the Reynolds Cooking and Baking Business Unit. Through the stage gate process and collaboration with cross-functional teams, you will bring innovative products that will drive profitable growth from ideation to launch.You will also have the opportunity to Make Great Things Happen!

• Conduct ideations for new product opportunities and ideas for key target audiences.
• Develop new product pipeline development via needs analysis and translation into viable and meaningful product offerings.
• Collaborate with insights partners to create in-depth analysis and concept/product testing to determine and communicate business potential.
• Lead licensing opportunities.
• Analyze current performance, trends, market conditions and other contributing factors in making recommendations for new products.
• Lead the new product development stage gate process and ensure adherence to internal processes.
• Develop and commercialize new product innovation to address evolving consumer needs.
• Prepare and communicate project/business updates to senior leadership.
• Collaborate with cross-functional team to establish pricing on new product initiatives.
• Prepare and present P&Ls to ensure all new products adhere to business goals and objectives.
• Partner with global commercialization and other cross-functional partners to support the new product development process.
• Organize and deliver presentations for field sales to use with customers for new product sell-in opportunities.
• Consult with base marketing team to inform E-Comm support content and marketing and advertising collateral.You will love it here if---
  • You put safety first, always.
  • You listen, learn, and evolve.
  • You are passionate about collaboration, teamwork, and achieving shared goals.
  • You treat all people with respect, operating ethically, and embrace inclusivity.
  • You are committed to improving our impact on local communities.QualificationsWe need you to have:
    • BA/BS degree in Marketing, Business, or a related field.
    • 7+ years of progressive marketing experience in the CPG industry.
    • Excellent written and verbal communication skills.
    • Experience developing and launching new products.
    • Experience and understanding of the new product development stage gate process.
    • Solid business acumen with experience managing P&Ls.
    • Experience with analyzing consumption data.
    • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and various internal stakeholders.
    • Solid project management skills with ability to organize and manage multiple projects simultaneously and on time.
    • Experience successfully managing cross-functional teams.
    • Strong analytical skills and organizational skills with high attention to detail.
    • Ability to identify, analyze and resolve problems logically and systematically.
    • Proficient in MS Word, Excel and PowerPoint.Icing on the cake:
      • MBA or other advanced degree.
      • Experience with consumer research methodologies.
      • Experience with both inbound and outbound licensing initiatives.
      • Experience with photography and developing E-comm content.If you answer yes to the following---we want to meet you!
        • Intellectual Curiosity: Do you have an inquisitive nature?
        • Problem Solving: Do you have a knack for tackling issues head-on?
        • Entrepreneurship: Do you enjoy taking ownership of your work?
        • Customer Centricity: Do you always act in the best interests of the customer, putting their needs first?
        • Growth Mindset: Do you focus on progress rather than perfection?
        • Continuous Improvement: Are you never satisfied with the status quo?Apply today to join a fast-growing innovative company!Local candidates only, no relocation assistance available.Posted Salary RangeUSD $150,000.00 - USD $160,000.00Bonus EligibilityRole is eligible for 18% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.
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Keywords: Reynolds Consumer Products, Chicago , Senior Brand Manager, Executive , Lake Forest, Illinois